Think Publication

So nice and simple question.

Sometimes questions are so simple and straight but answers are quite vice versa …

Anyways come to the topic….

So today common man (A simple business man who knows the computer) knows answers of all questions which are given below:

How to use internet?
How to check/send email?
How to do chatting/blogging and orkuting?
How to upload picture on Face book?
What are the disadvantages of internet like P*rn*graphy?

But the real question, Is they really know what are the advantage of internet and how they can use internet to start or grow business as a technology tool.

Might be few people know but I bet the ratio won’t be go more than 30%, the reason is very simple all questions which are give above have ABC rule which anybody can follow and learn…

But the question which is creating dilemma has not so simple answers because there is no such XYZ rule to follow and it is difficult to explain because answer vary for different product due to considering many factors like product, geography , target audience, price, effort estimation and expenditure cost.

I am trying to figure out simple way or common solution and then it can be extend at any level ….
I hope audience also agrees with my approach to get common answer for all people…

So starting with simple example…..
Suppose one month back I get an idea…

1.       I did research on market potential.

2.       find consumers.

3.       Find competitors

4.       work out and give the shape to the idea

5.       Invest or get venture funding

6.       and finally, I start new toothpaste factory

7.       making toothpaste and

8.       Finally toothpaste name “Tooth Shine” is lunch in market

Awesome, a great job but is it enough to get business?

No, I am not agree because lunching any product is different and getting revenue from the product is different.

Today world is squeezing due to fast communication like email, phone and internet.

It is easy to sell our product worldwide.

Doing business is two way ….

a.       Offline marketing

b.      Online Marketing

Offline Marketing have disadvantage that it is mouth marketing take long time for branding and it has limited area for expansion.

Online Marketing is the fast marketing, people can do branding in small time and has unlimited area for expansion.

So now do few steps t grow business:

1.       Make decent website have enough information about the product, price, company, contact information and how to buy.

2.       Use existing website to sell/prompt your product worldwide, there are no of website and serch engines which are already popular and people search there for finding such products e.g are given below:

               Site : ebay, alibaba, indiamart
               Classified site: any free or paid site like quirck, clickindia etc…
               Use advertisement: google, yahoo, msn, twitter

3.       Find your consumers behavior:
Like in which country/ state have maximum consumption, age group, budget..

4.       Find you customers: Collect data from any agency or do some research…

Approach them …
by email, by social media site, by calling send then quotations, pictures, prices and all information which is important , no matter how you approach at the end you have to sell your product and retain same customer by providing best product good service at economical price.
Your motive should to approach customers by use of internet as technology tool

5.       After getting some results you can promote your website in search engines by SEO/SEM and email marketing (note some county email marketing consider as SPAMING and it is cyber crime so beware for this and check cyber law for the country where you want to do emil marketing)

Note: There is also some legal way to do email marketing like give contract to rediff or yahoo and they prompt you…

6.       Take feedback from the existing customer and try to enhance your product so you can move along with the world and technology

One and Last thumb rule……

You can get leads by applying all methods but conversion and retaining of customer only when you offer best product good service/support at competitive prices. So there is no rule of success if you will not follow the last rule J

I hope at this point of view you understand how all factors like product, geography, target audience, price, effort estimation and expenditure cost play in all rules

Please provide honest advice to us, your feedback is important for us to improve our self.

BusinessWeek and market researcher YouNoodle have teamed up to identify 50 tech startups flying under the radar. The list includes fledgling tech companies most started in 2005 and later from the U.S., China, India, Israel, and Russia that are attracting some early buzz and are poised to grow beyond their regional or niche-market origins.

*A YouNoodle Score is a measurement, on a scale of 0 to 100, of a startup’s progress as an early-stage company. Typically, a 0-15 company is just getting started, a 30-60 company has experienced some very strong growth (through traffic, funding, or revenue), and a 90-plus company is a strong IPO or acquisition candidate. The score is based on a sophisticated algorithm using information from thousands of online sources: traffic, level of mainstream media coverage, funding, blogosphere activity, and other key factors.

How to evaluate startups as an employee…

This question is very simple but finding answer takes much time, Different people have different opening and concern and solutions also differ as per thoughts and experiences.
I am just trying to figure out some points and approximate solutions regarding same. this is not and standard advice just an opinion of writer (me)
As per writer opinion working for startup is big deal so….

First figure out…

1. What is your interest of area and expertise?
2. Is Startup offering you same kind of job which you are looking?
3. What is working domain of startup?
4. How big industry of that domain and how many players are playing right now at least some big players.
5. Competitors and viability of the product?
6. What is business model of startup and what are implementation phase?
7. Technology behind the implementation?
8. Promoters and Team members and their past achievements.
9. Funding and how money will rotate to get daily expense and salary for long run.
10. Your role in company and future chance to grow?
11. At last but not least compensation because nobody will survive on bread without butter.
12. Rest up to your luck 

You can get all answers by…

1. Meeting with promoters and talking and ask as many question you want and do not hesitate because they can understand about dilemma and will happy to give you answers.
2. Reading on internet about company, segment.
3. Get some domain knowledge and do some market analysis.
4. Get knowledge about funding.
5. Last but not least talk some previous employee and get to know there experience in the company.

I don’t have much idea about HRM systems but you can check it out http://www.hotscripts.com and http://sourceforge.net/ . Might be you will get solutions.

I recommend open source project but also not deny that open source have some limitations so sometimes it is better that get some paid or customize solution means expert advice because there is no harm to put some extra money from pocket to get better solution.
It works in two ways:
1. It will reduce your pain and you will more concentrate on your main task and get more focus on your work so not only you can recover cost of paid solutions even get more profit in terms of productivity.
2. You don’t need to worry about small fixes which required in day to day working or may need in future.
At last every company want to use open source due to no extra cost but at last they have to get paid solutions when they required there necessity and budget so now all decision up to you means when you have to go with paid service providers.

Making money is one of the main reasons that a lot of people make their own web sites. A lot of people make mistakes with this, though, and end up never making any money or making such a small amount they never get paid. Before I begin explaining this you should understand that this article is about making money from a website. It is not how to create an online store. If you are already selling something on the web or your site will be selling a product, you will get your revenue from this and it is not a good idea to try these other techniques.

Just remember that you are very unlikely to make a lot of money from your site. Your income might cover web hosting costs but, unless your site is very popular or you are selling a product, you are unlikely to be able to live on the income from it.